• Artisanal jewelery with a contemporary spin...

    View Modern-Ethnic designs...
  • Crafted patiently with love...

    Find something special...
  • ...Empowering artisans; one design at a time

    Designs crafted by rural women...
  • ...While taking baby steps towards sustainability

    The Fabric Jewellery Catalogue

Artisanal jewelery with a contemporary spin...

View Modern-Ethnic designs...

Crafted patiently with love...

Find something special...

...Empowering artisans; one design at a time

Designs crafted by rural women...

...While taking baby steps towards sustainability

The Fabric Jewellery Catalogue
'Beautiful ME' Gift Card

'Beautiful ME' Gift Card

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About Us

Hello from Mahua!

We are a Singapore based brand which finds its namesake in a flowering tree, called ‘Mahua’, indigenous to India. Known as the ‘tree of life’, the Mahua tree is integral to the lives of the tribals living in the Central part of India. It provides food, fuel, fodder and income. History is witness to stories of tribals who boiled and consumed Mahua flowers to save themselves, and their families from starvation. So treasured is the Mahua tree, that it is never chopped but is passed down generations.

As a brand, we aim to live up to the legacy of this majestic tree. While we spread joy with our jewellery,  our products also generate employment. We partner with traditional artisans, independent small businesses or self-help groups to source these products. Majority of our products are hand-made or hand-assembled, thereby providing a livelihood and encouraging the legacy of traditional skills.

As a brand, we also believe in women’s empowerment and the power of education. 5% of our profits go towards educating a girl child in Asia

To know more about us, you could explore our pages or reach out to us at mahuaethnico@gmail.com